would come to be known as "top tier" prospects.
A pattern emerged as all
the data was compiled. The 's
had better warm markets, understood business better, stayed
on auto-ship, and were very self-sufficient. In other words,
they were the "right" people.
The challenge existed to predictably identify the potentially
"right" people without a mouth-to-ear or belly-to-belly
conversation from MLM leads.
These1,400 extended conversations averaged 30
minutes. If there was a way to eliminate 1,100 of those conversations
without any productivity being lost, the time savings would
be 550 hours. Those 550 hours could be devoted to working
with the right people who
could propel the business forward faster and secure long-term
Over time, we developed a proprietary formula and process
for optimizing MLM leads.
Beta testing began in April of 2004 with great success. People
who worked MLM leads on the phone intensely were getting
more of the right people sponsored, and their group was growing
faster and stronger.
A second beta test done in the winter of 2003 with 800 conversations doubly verified our intitial findings.
Once fine-tuned, tested, and validated, Optimized MLM
Leads, LLC began offering services to the network marketing
Network Marketing has always been a "leveraged"
game of being mouth-to-ear or belly-to-belly in proactive,
ethical persuasion with the "right" people.
Having MLM leads optimized offers the serious network
marketer a way to predictably target the 's
in any lead list.
here to optimize your MLM leads.
here to become an affiliate.
Visit our MLM Training website.